Reach
Meta Ads for Facebook and Instagram
You will learn to create simple ads to reach more people on Facebook and Instagram.
Digital Marketing 100% free
Digital Marketing
Digital Marketingthat grows your business
Learn to sell online, attract customers and generate income from scratch.
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The program
What you will learn
Six building blocks to create a business’s digital presence, from scratch and with real support.
1
Digital strategy
Understand how a business’s online presence works and what makes it sell.
2
Professional profiles
Set up Instagram and Facebook so they convey trust and seriousness.
3
Meta Ads
Create ads on Facebook and Instagram to reach your ideal audience.
4
Google Ads
Show up on Google right when someone searches for what you offer.
5
Content with AI
Build a 30-day calendar and design pieces with AI and Canva.
6
Measure and improve
Read the results to know what works and optimize your campaigns.
Content
The modules, like campaigns
Each topic is a piece of your strategy. All designed to apply to a real business.
Traffic
Google Ads
You will learn how Google ads work so you appear when someone searches for a product or service.
Conversion
Technical SEO to rank your site on Google
You will learn basic improvements so a website can rank better on Google.
Engagement
Image optimization to improve speed
You will see how to reduce image weight and improve a page’s speed.
Sales
Using tools like Canva
You will use simple tools to create designs, posts, flyers and social media images.
Leads
Creating flyers and social media images
You will learn to create clear, attractive visual pieces to communicate an idea better.
Reach
Strategies to sell products or services online
You will learn simple ways to promote products or services on the internet.
Traffic
Basic results analysis to know what to improve
You will learn to read simple data to know what works and what can be improved.
What you leave with
A business ready to sell online
You don’t leave with theory alone: you leave with your campaigns and profiles up and running.
Professional Instagram and Facebook profiles
Active campaigns on Google Ads and Meta Ads
A 30-day content calendar built with AI
Presence on Google Maps with your business profile
Student profile
Who is it for?
You are looking for a job or a way into digital work.
You have never tried it and want to start from scratch.
You want to start a business or add tools to what you already do.
You want to learn at your own pace, with real support.
How it works
You learn step by step, from the basics to applying everything in a real project.
Format
We are a non-profit NGO: every course is 100% free.
Classes twice a week, an hour and a half each.
Two months total, with real support.
Who guides you
Your instructor
AM
Alejandro Moya
A technology and digital marketing professional with over 10 years of experience. He founded SomosVos to make learning simple, close and free.
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Take your business online with SomosVos
Free, online and with your real project up and running by the end.